Marketing

Entry requirements

Qualifications

Entry onto this postgraduate course requires a minimum of a 2:2 undergraduate honours degree in a related discipline from a UK ENIC listed institution

If your undergraduate honours degree is not in a related discipline but you can demonstrate extensive professional experience in the subject, your application will be considered.

International Students

If you're an international student, you'll need to demonstrate experience, or qualifications equivalent to those above.

If your first language is not English you must show evidence of English Language competence at IELTS level 6.0 (with no skill below 5.5) or equivalent.

Experience

Entry onto this postgraduate course will require you to demonstrate current or recent work experience. This will enable you to fully engage with the course.

APEL policy

If you can't meet these minimum requirments it may be possible to take into account evidence of Accreditation of Prior Experiential Learning (APEL) as an alternative method of meeting the programme’s entry requirements. In such a case, appropriate references and records of employment might be presented to support the applicant’s case for admission.

Months of entry

September

Course content

Develop your critical understanding and knowledge of marketing, with a focus on strategic marketing, brand management, consumer behaviour, marketing communications and digital marketing. Develop your leadership skills and your individual and organisational potential. This course teaches you key theories, tools and techniques and how to apply them.

The Marketing MSc brings together relevant contemporary academic theory and research with a practical understanding of organisational operations. You will develop an integrated and critically aware understanding of management in the context of contemporary business and marketing.

A distinctive element of the programme is the opportunity to gain professional accreditation from the Chartered Management Institute (CMI) alongside the academic award.

You can choose to study this course with a Year in Industry, allowing you to apply your learning and gain valuable experience. If you choose a Year in Industry you will be studying for a total of 2 years. Your first year will be a teaching year. In your second year you will either be on placement or conducting a skills and research based module.

Fees and funding

UK and EU fees for 2021-2022

The tuition fee for 2021 entry to this postgraduate course is £6,500 for full-time UK/EU, Jersey, Guernsey and Isle of Man students.

For UK/EU, Jersey, Guernsey and Isle of Man students studying part time, the tuition fee for 2020 entry to this postgraduate course is £3,250 per year.

If you choose to study this course with a Year in Industry, the tuition fee for full time UK/EU, Jersey, Guernsey and Isle of Man students would be £7,475.

Postgraduate loans are available to help you pay for your master’s course.

International (non-EU) fees for 2021 - 2022

The tuition fee for 2021 entry to this postgraduate course is £12,750 for international students.

If you choose to study this course with a Year in Industry, the tuition fee for full time international students would be £14,663.

Due to immigration laws, international students on a Student Visa must be studying full-time. For more information about visa requirements and short-term study visas, please visit the International Visa and Immigration pages.

Please visit www.yorksj.ac.uk/international/funding-opportunities/ for further information.