Taught course

Marketing Management with Advertising

Institution
University of Leeds · Leeds University Business School
Qualifications
MA

Entry requirements

A bachelor degree with a 2:1 (hons) in any subject.

The course is most suitable for those who have a general business or non-business background, but we welcome applications from those who have previously studied marketing.

Visit our website for full entry requirements, including the alternative qualifications we accept.

Months of entry

September

Course content

Gain a specialist knowledge in marketing management and communications, with a focus on advertising and branding. On this course, you’ll develop a comprehensive understanding of key areas of marketing such as strategy, consumer behaviour and digital media.

Taught by specialists with professional experience and internationally recognised research expertise, you’ll gain the skills and knowledge on this professionally accredited course to pursue a successful career in marketing management.

The course offers a balance of both academic and practical learning, allowing you to put your knowledge into practice within genuine business scenarios. You’ll explore the latest developments in marketing management, both in theory and in practice.

You’ll graduate with up-to-date knowledge that will make an impact with employers and add value to your career.

Dedicated modules will introduce you to essential marketing concepts, frameworks and approaches. You’ll also gain the skills you’ll need to work as a professional in marketing or advertising. A choice of optional modules will allow you to explore areas that suit your career plans.

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Qualification, course duration and attendance options

  • MA
    full time
    12 months
    • Campus-based learningis available for this qualification

Course contact details

Name
Postgraduate Admissions Office
Email
masters@lubs.leeds.ac.uk
Phone
+44 (0)113 343 4908