Marketing

Entry requirements

The programme is designed to attract students from a wide range of backgrounds, disciplines and nationalities. Applicants are welcome from any academic discipline. Admission is normally open to those with:

• a minimum of a second-class honours degree
• or equivalent overseas degree from a recognised institution
• or equivalent professional or other qualification.

Those who do not meet any of the above criteria may be eligible for entry, provided they have compensatory work experience. This should include, in particular, further professional training and accreditation and the demonstration of appropriate career development.

Entry will also be subject to two satisfactory references (one of these must be an academic reference).

Please also see the University's general entry requirements.

English language requirements

Months of entry

January, September

Course content

You'll gain a strong foundation in marketing theory and practice with our MSc Marketing. We encourage innovative and creative approaches to your learning with:

• live case-studies
• consultancy projects
• skills workshops.

You will be part of an inclusive, international learning environment. You will combine theory and practice to develop the key skills that employers are looking for. And you will gain an understanding of:

• customer behaviours and expectations, and the variety of channels used to interact with customers
• analysing marketing data
• devising marketing strategy for global brands and organisations.

You will develop the decision-making skills and rationale to devise marketing plans and communications. And you can develop an area of marketing expertise, with a range of specialist modules, giving you more career options.

If you start in September you can opt to take a year's paid supervised work placement in a marketing role. This work experience you will prepare you for your future career. View our work placement FAQs here.

Information for international students

Pathways courses for international and EU students

Fees and funding

Financial support and scholarships

For general sources of financial support, see our Fees and funding pages.