Design and Artificial Intelligence

Entry requirements

An honours degree (2:2 or above) or equivalent overseas qualification.

Months of entry

October

Course content

​​Gain highly-sought-after skills in Design and Artificial Intelligence (AI), studying in London, a global design hub and leading centre for AI innovation.

​The world of design is rapidly changing due to the creative possibilities of generative AI and the ability of high- powered data analytics to tailor innovative solutions to the needs of individual users. Advanced knowledge of AI is fast becoming a prerequisite for those seeking careers in the design industry.

​This master’s is aimed at students who wish to harness the transformative potential of AI for design and does not require prior technical training. It will equip you with the technical and critical skills needed to understand how AI is changing our societies and what this means for design thinking and practice.

​Future-proof your skills and knowledge in a rapidly changing world

​Immersing yourself in digital skills and design thinking, you'll gain hands-on knowledge of coding, algorithms and large language models and a critical understanding of how the world is being rebuilt by intelligent machines. You'll apply these insights to the field of design and learn how AI can connect designers and users in ways that were unimaginable until recent technological advances.

​Taught by leading academics, you'll learn from world-class AI scholars from the Institute for Digital Technologies and thought leaders from the Institute for Creative Futures. You'll have an opportunity to apply what you learn to real-world scenarios and build a network in London, which is ranked as the world's most AI-driven city and the best for AI education opportunities.

​Play your part in the AI Revolution

​This course is for you if you are passionate about how AI can change the world for the better and want a career which combines creativity and technological knowledge in organisations such as design and branding consultancies, as well as in-house design and marketing departments.

Why you should choose this degree

• ​​​Harness the power of design to discover human-centred solutions to complex problems.
• ​Gain a comprehensive understanding of how AI and design can drive innovation.
• Learn applied skills in coding, algorithms and digital application development.
• ​Develop a critical understanding of how AI is transforming our societies.
• ​Explore the ethical, policy and regulatory dimension to AI.
• Work in teams to develop AI driven solutions to grand challenges.
• ​Study at the heart of the UK's design community and tech scene at our vibrant London campus.
• ​Full immersion in each topic area through block teaching.

Information for international students

All applicants for admission to Loughborough University must have a qualification in English Language before they can be admitted to any course or programme, whether their first language is English or not. Further information is available on the Loughborough University website.

Fees and funding

Visit the website for funding information.