Digital Marketing

Entry requirements

A UK bachelor’s degree with upper second-class honours or higher (or equivalent overseas qualification approved by the University) in a relevant subject that includes some business, management or marketing study (IT is not essential). On a case-by-case basis, consider other degree subjects if work experience is in marketing, but a minimum of 2 years work experience is required.

Months of entry

September

Course content

Dive into a top-tier Marketing programme at Southampton, ranked top 10 in the UK by the Complete University Guide, 2025.

Immerse yourself in the fast-paced world of digital marketing with our specialised MSc programme at Southampton. As one of the unique offerings in the UK, this course equips you with the most recent concepts and techniques, positioning you for a successful career in this dynamic sector.

You'll learn from engaged academics linked to our world-renowned Web Science Institute. You'll also benefit from a curriculum that’s constantly evolving, keeping you ahead of industry trends.

You'll follow in the footsteps of our alumni, who have created successful paths in diverse sectors and at renowned organisations such as Hootsuite, L’Oreal, and EDF Energy.

Enrich your future career prospects by studying on a course with a 96% employment rate and an average salary of £31.3k (Graduate Outcomes Survey, 2021/22 Graduates, Published 2024).

Information for international students

IELTS language requirements: 6.5 overall, with minimum 6.5 in reading and writing and 6.0 in listening and speaking. For information on other accepted English language tests, please see the website.

Fees and funding

Please check our website for fee information.